The Avarice, Cupidity, and Egoism of Black Friday

When Black Friday comes I’m gonna stake my claim.1

Ah, it’s that time yet again. Time when most all merchants are opening up their stores earlier and earlier in their efforts to reach further and further into your wallet and purse (avarice). A time when the collective values of US consumers are aptly illustrated by the no-holds-barred means by which the desire for and purchase of ever more things is fulfilled (cupidity). A time of self-centeredness under the guise of gift-giving, in which one must be sure to out-gift the next gift-giver, or in the buying for self in order to get the ‘best deal’ right now (egoism). A time when cupidinous shoppers succumb to the avarice of sellers to the point that they don’t consider that going to the local brick and mortar store on a day such as Thanksgiving impacts those who are reluctantly working that day (egoism).

If consumers collectively said “NO!” to shopping on a day like Thanksgiving, then the retailers would be forced to remain closed, and those formerly reluctant workers could enjoy a whole day off. I bet those workers would be thankful for that.

“To everything there is a season,” wrote Koheleth in the book of Ecclesiastes. “And a time for every purchase under heaven.” No, wait, that’s not how it goes…

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1 “Black Friday”, written by Walter Becker and Donald Fagen, published by American Broadcasting Music, Inc. (ASCAP) © 1975, from the band Steely Dan’s album Katy Lied, ABCD-846, © 1975 ABC Records. Admittedly, I’ve taken this quote out of context, for the lyrics seem to be describing an impending ‘Black Friday’ akin to the one that occurred on Sept. 24, 1869, in which the US stock market ‘crashed’ after rampant speculation, with the subject of this song one who knows it’s coming and is hedging his bets accordingly. However, I think the song applies tangentially to the ‘spirit of the season’, with such other lyrics as “gonna strike all the big red words from my little black book” (retailers go into the black—i.e., become profitable—from the red, i.e., deficit). More directly, I think it is quite apropos given the likelihood, as I see it, of a real impending crash due to the US economy being consumer driven—and with the concomitant mounting consumer debt—rather than production driven. The US is a net importer of goods, whereas we should be a net exporter.

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One Response to The Avarice, Cupidity, and Egoism of Black Friday

  1. Craig says:

    Black Friday videos. I don’t know if I understand the story correctly on the last guy in this first video; but it seems as though an online shopper ‘beat’ him to the purchase, even though he had it in his cart. Given the way I understand the circumstances, I’m behind the guy 100%. Walmart was wrong. But, then, as a matter of principle, I never shop at Walmart:

    More insanity on Black Friday:

    Comparison of 1983 Black Friday with today:

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